EA’s chief financial officer Eric Brown has reiterated the company’s “extensive paid digital content plan” for DICE’s Battlefield: Bad Company 2.
The recently released shooter will give players “multiple opportunities to spend five, 10 or 15 dollars on additional content in the next six months or so,” Brown said today during Wedbush’s financial conference in New York, also revealing an interesting figure; 85 percent of players have activated the VIP code included with new copies of the game.
